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Our Expert Panel

We have collaborated with some of the world’s most renowned experts to provide sensory solutions across many categories.

Dr. Rachel Herz, Ph.D

Dr. Rachel Herz, Ph.D.
Expert on psychological science of smell

Dr. Herz is a neuroscientist and leading world expert on the psychological science of smell. She has been conducting research on the sense of smells, emotion, perceptions, motivated behaviors, and cognitions since 1990.

Dr. Herz has published 90 original research papers and received numerous awards and grants. Rachel has also co-authored scholarly handbooks and is an adjunct assistant professor in the Department of Psychiatry and Human Behavior at Brown University. She is part-time faculty in the Department of Psychology and Neuroscience at Boston College.

We appreciate Dr. Herz expert advice on the power of scent for business and life. For inquiring scent marketing minds, we are honored to sell Dr. Herz books on our website.

Ruth Sutcliff

Ruth Sutcliffe
Scent Memory Advisor

Ruth is a professional fragrance designer who has worked for some of the world’s leading beauty brands and largest fragrance houses. Sadly, Ruth’s mother passed away from dementia-related causes which inspired her to use her skills to create an activity to engage seniors in a stimulating activity using their sense of smell.

To this end, Ruth has developed MindScent Smell. Discover. Connect (Smell.Discover.Connect) and Essential Awakenings (Smell.Recall.Connect) are innovative multi-sensory educational and communication tool kits.

We are delighted to present Ruth's kits as part of Scent Marketing Inc.’s product assortment. We are proud to have Ruth as our Scent Memory Advisor when we work with extended care and nursing home clients.

Hope Freeman

Hope Freeman
Expert Fragrance Evaluator

Hope is an expert fragrance evaluator with an extensive history of working with some of the world’s finest fragrance houses.

Her extraordinary gift for defining fragrance impression has helped bring some of the best-selling fragrances and scented products to the market. Scent Marketing Inc. benefits from Hope’s 20 plus years as a fragrance evaluator.

Michelle Nelson

Michelle Nelson
Yoga and wellness Advisor

With an extensive background in PR, Michelle turned her attention to the wellness arts with a special interest in Yoga. Scent Marketing Inc. is delighted to collaborate with Michelle for a deep understanding of well-being environments to help create the ultimate in immersive sensory experiences.

Tanya Pushkine

Tanya Pushkine
The Vow Whisperer

Launched her business in 2019 after a long and successful career in the corporate world running Public Relations and Philanthropy departments for various beauty brands.

Tanya, born and bred in Brussels, Belgium graduated from The Juilliard School and went on to perform for 10 years on Broadway, TV shows, and films. She spent the next 20 years at Sephora, L'Oreal, Clarins, and Nestle Skin Health. The Vow Whisperer helps couples write their vows (in their own words) and coaches on the delivery of the words...projection, body posture, enunciation, etc. Tanya is also an ordained officiant.

She uses her years of expertise to advise us on the best scent smells for weddings.

Tina Newman

Tina Newman
Real Estate Expert Advisor

Tina Newman is an award-winning professional, applying decades of luxury sales and marketing experience to her work as a successful Licensed Real Estate Salesperson ranked among the top 1% of teams at Douglas Elliman in New York City and 2% nationwide.

In the course of Tina's career, she was a corporate executive for various beauty companies such as Guerlain, Clinique, and Estee Lauder and held marketing and advertising positions for national print and digital media at Conde Nast, Hearst Magazine, and Time Inc. for several titles including House Beautiful and House & garden. This Capacity, Tina was responsible for beauty, fashion, and luxury accounts including polo Ralf Lauren, L’Oreal, Lancome and many others.

We are happy to partner with Tina We are happy to partner with Tina regularly and appreciate her expert advice on the impact of scents for commercial and residential Real estate.