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Home / Our Process

We'll take you through a one of a kind journey starting with a proprietary brand assessment including

Our Process

Discover
Define

Following the brand definition we will work with our master perfumers to create a unique scent using the following steps that speaks to you, and only you.

Design
Develop
Deliver
Our Process image

Upon completion, we will have created your brand’s logo in the air: A well crafted ambient scent is an invisible influencer that envelops you, whispers a brands message in a deep, meaningful, and indelible way.

Signature Scent development process

discover
inquire, observe, explore
  • Understand the unique story behind the brand. (history, mission, vision, values, essence, strategy, personality, brand touch points, existing branding material)
  • Deconstruct Sensorial Dimension of the brand
  • Analyze Business potential/needs/timings
define
distill, strategize, inspire
  • Translate Values & Brand Identity into creative insights (Scentemotions™, Choice Model™).
  • Distill Discover phase finding into olfactive vision
  • Assign Creative team
design
Iterative Cycles
  • Interpret
  • Prototype (accords using 100% exclusive palette of ingredients)
  • Evaluate/validate
  • Fine tune
  • Confirm brand sensorial dimensions coherence
deliver
deliver, delight, communicate
  • Brand Signature Scent™
  • Support communication and PR
develop
  • Develop fragrance solution for specific brand purposes and applications.