The Art of Scent Creation

The art of scent is found in the exclusive blend of artfully selected ingredients combined with the experience of our talented master perfumers. Influencing factors are validated by a global sensory database that has captured human responses to colors, shapes, textures, emotions, and moods, for precise scent associations.

A Signature Scent is a "one of a kind journey"

Read the power of scent

A Signature scent that can create a lasting brand loyalty

Signature Scent Development Process

  • INQUIRE, OBSERVE, EXPLORE

    • Understand the unique story behind the brand. (history, mission, vision, values, essence, strategy, personality, brand touch points, existing branding material)
    • Deconstruct Sensorial Dimension of the brand
    • Analyze Business potential/needs/timings

  • DISTILL, STRATEGIZE, INSPIRE

    • Translate Values & Brand Identity into creative insights (Scentemotions™, Choice Model™).
    • Distill Discover phase finding into olfactive vision
    • Assign Creative team

  • ITERATIVE CYCLES

    • Interpret
    • Prototype (accords using 100% exclusive palette of ingredients)
    • Evaluate/validate
    • Fine tune
    • Confirm brand sensorial dimensions coherence

  • DELIVER, DELIGHT, COMMUNICATE

    • Brand Signature Scent™ 
    • Support communication and PR

  • Develop

    • Develop fragrance solution for specific brand purposes and applications.

Tell us about your brand

We want to know about your brand's DNA so we start you on your on your scent journey. Click below for a Custom Brand Scent, Guided Scent Curation or shop our Scent Library and Diffusers.

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